Inside The Economist Magazine
This interview with John Micklethwait, editor-in-chief at The Economist magazine may seem a little dull, after all, Micklethwait is hardly a celebrity. But that’s the point, The Economist does not print bylines, so the very nature of those who write for it is anonymity. However, in a period when traditional newspapers look extremely fragile, from local rags to the laurel resting, but dull and myopic New York Times, publications like the Economist, look like the only news properties with any future. And here Micklethwait talks about the future of newspapers.If anyone wants to challenge me on the notion that the New York Times is boring, consider their recent-ish headline: “No Anthrax Found in Pond”. This roughly translates as: “Nothing Happened in an Insignificant Body of Water”. If I were teaching a journalism class, I would use this as a case study example of a poor headline.
Hoover Institution, Stanford University
42 min 47 sec Feb 5, 2007www.hoover.org